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Brisbane defies traditional January slowdown as prices power into 2026

Buyer urgency, tight supply and strong unit demand have delivered a surprisingly strong start to the year, with the Brisbane property market once again outperforming most capital cities.

Residential apartments in West End, Brisbane, at sunset.
Unit prices in Brisbane continue to surprise on the upside, outpacing the price growth rates of houses. (Image source: Alex Cimbal/Shutterstock.com)

January is usually a softer month for housing markets. Sales volumes are lighter, many decision-makers are still shaking off the festive season, and it can feel like the market is idling until February.  

But Brisbane hasn’t followed the script so far this year.

From 5 January onwards, buyer activity in the affordable and mid-range segments came out of the gate strong.  We saw early listings snapped up quickly by buyers who swapped beach days f…

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