The overlooked property metric that can give investors the negotiating edge
Days on market can reveal more than whether a property is selling quickly; it can provide clues about buyer demand, seller expectations and where negotiating power may be shifting.
Longer days on market can give buyers greater negotiating leverage as sellers face a more competitive and slower-moving market. (Image source: Erman Gunes/Shutterstock.com)
There are plenty of statistics that dominate property analytics, like median prices, auction clearance rates, interest rates, and vacancy rates.
One of the most telling indicators of market sentiment that is often overlooked is ‘time on market’.
Surprisingly, time on market can tell a remarkably detailed story about what’s happening beneath the surface in any property market. For investors, time on market data can be one of the most useful tools …
