Bank grievances inspire finance specialist to start own lender
Unhappy with his own experiences with the major banks, product innovation expert Aaron Bassin didn't write a letter of complaint; he started his own non-bank lender.
It’s one thing to feel disgruntled with the cumbersome processes, slow turnaround times and lack of innovation shown by your local bank, it’s another thing altogether to then go and start your own home lending alternative.
Aaron Bassin, an experienced product innovation expert within the equity and debt capital markets, took his own lack of faith in the banks as motivation to start his own non-bank lender.
Sensing an opportunity to disrupt and …